Nostalgia is big business and isn’t going to disappear anytime soon. Alan Titchmarsh has latched on to the trend with his BBC book ‘When I was a Nipper’ available from amazon as paperback or hardback.
Why Nostalgia is Getting Bigger
- The baby boomers are enjoying life and there are a lot of them around.
- Old music acts from the 60’s and 70’s are touring and performing in ever growing numbers. I saw one of the Dubliners on a zimmer frame at St Georges Hall Bradford last year!
- Discretionary spending on nostalgia increases year on year. Collecting memorabilia, old pottery, and modern antiques has been promoted by lifestyle programmes on TV.
- Family tree compilation and ancestor research has joined the list of popular hobbies.
- Themed holidays and a greater number of museums and local attractions based on nostalgia proliferate.
- There is a demand for nostalgia because times were good. The supply of nostalgia based products, services and media is aimed at satisfying the demand.
- The Railway Children is running again in a live performance at Waterloo Station
- Heartbeat of Aidensfield fame may have ceased production but it is still running on digital TV channels and dvds. How long before we are nostalgic for analogue TV?
- Another show that runs and runs is the Last of the Summer Wine. I can even get nostalgic for the reruns!
- If you want to keep up with nostalgia you can do a lot worse than read The Dalesman